
New context requires new ideas. Organisations tend to look for those externally but GG looked inwards. Tapping into the latent creativity of their people triggered a highly-focused energy and connectivity that nobody expected - proof of the creative potential of disruption and uncertainty.
When it came time to vote on which ideas could be carried through to real-life implementation, the leadership team chose not to select one winning pitch but to champion all of them for consideration by the board.
Returning to work, staff participated in a 'Match Fit' repatriation event where the Sales and Marketing departments presented the Gamechanger pitches as initiatives that would be carried out by the organisation in the coming weeks and months.
Claire Shenton, HR Director, described that moment as a "piece of magic in the room" that would later be reflected in highly positive staff engagement survey responses and participant feedback - and a visible increase in revenue generation.
"The idea which we have implemented already was the 'Back from Lockdown' weekend which enabled us to sell the hotel out, generate some significant revenue, and also achieve a very, very high level of guest satisfaction. But the most satisfying thing was to see the team come back together, the spirit in which they operated and the motivation that they had in executing their work and duties."
— Winston Zahra, CEO GG Hospitality
What this shows us is the awesome potential of collective impact on an organisation. Cultivating collaboration among all - from co-owner to chef, COO to front-of-house - allowed GG Hospitality to increase its resilience, strengthen its agility, and move into a winning position.
Now that's what we call a championship result.